Posts Tagged ‘brand identity’
“For the love of brands!”: Why generating ‘brand love’ is so important
The love bug is alive and well at Program this February and it’s got us thinking all about the brands we adore. A quick unscientific poll of the brands we love in the Program Exeter and Bristol offices gave us Lego, John Lewis, Spotify, IKEA, Innocent Drinks and Patagonia. The reasons behind our ‘brand love’…
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